According to the Ministry of Tourism, Madagascar should reach its goal of 600,000 tourists a year by 2020 if she improves her air capacity.
An ambitious goal
By 2020, Madagascar plans to attract 600,000 tourists per year. Indeed, it is the objective set by that the Ministry of Tourism of the Big Island. To achieve this goal in a period of 6 years, Madagascar should solve the lack of accessibility in some areas of the island. According to the representative of the Ministry of Tourism, improving the ability of air reception would be the most sensible solution to address this problem. So far, some 288,000 tourists annually trample Malagasy soil, which means 2-4 landings per day. To surpass the 600,000 tourists, the number of landings should be increased to 9 per day. It is in fact tripling the number of its landings could help Madagascar to reach its goal.
Partnership with the PIC
To put up adequate airport infrastructure, the Ministry of Tourism has requested a partnership with the Integrated Growth Pole (CIP). The first step taken by the PIC was to contact a local audit firms to analyze quickly the transport problems of Madagascar. Following this tender, the ALG Study Europraxis firm was selected. January 20, 2014, officials of the audit firm and the SG of the Ministry of Tourism had a private conversation. This meeting served to highlight the department’s expectations and strategies intended to be applied to carry out the project. On 27 January 2014, a workshop with representatives of the Ministry and the Cabinet members Europraxis ALG was held at the Ibis hotel. Alternatively, various discussions were also held between the Ministry of Tourism, the national aviation company Air Madagascar, ONTM, the Ministry of Transport and the Embassy of South Africa.